Hero - White Label Email Marketing Service Provider

How White Label Email Marketing Services Supercharged an Agency’s Growth

As a marketing agency, you already know: clients want results—especially when it comes to email marketing. They expect high deliverability, automation, and campaigns that drive revenue.

But building a full email marketing team in-house? That’s costly and time-consuming.

This is where white-label email marketing comes in.

Instead of handling everything yourself, you can outsource to a white label email marketing platform that does the heavy lifting—while your agency takes all the credit.

That’s exactly how I helped Underground Ecom scale their email marketing solution, increase client retention, and drive millions in revenue—without hiring extra staff.

If you’re a digital marketing agency looking to grow, this case study will show you why white-label email marketing services are a game-changer.

The Client

Underground Ecom – A Top-Tier Email Marketing Agency

Underground Ecom is an email marketing agency that helps ecommerce brands maximise revenue through advanced email marketing campaigns.

Their services include:

  • High-converting email automation to nurture leads and drive sales.
  • Custom email campaigns tailored to each brand for better engagement.
  • Optimised email templates for better deliverability and performance.

But as their client base grew, they hit a major roadblock.

The Challenge

Scaling Email Marketing Without Sacrificing Quality

At the time I joined, Underground Ecom was scaling fast—but with only 10 team members, they were struggling to manage high-volume email campaigns effectively.

Their biggest pain points?

  • Limited internal capacity – Their team couldn’t keep up with demand.
  • No streamlined email marketing automation – They lacked an optimised workflow.Scaling Email Marketing Without Sacrificing Quality
  • The need for an advanced email marketing platform – They required a white label solution that could handle multiple clients seamlessly.

They needed a powerful email marketing solution—but without the overhead of building an in-house team.

That’s where I came in as a white-label email marketing provider.

The Solution

The White Label Email Marketing Solution

By offering white-label email marketing services, I helped Underground Ecom deliver premium email marketing solutions—without hiring additional staff.

Here’s how we transformed their email marketing platform:

1. Custom Email Campaigns That Resonate

Every brand has a unique voice. Instead of using generic email templates, we built customised campaigns that matched each brand’s identity.

  • Personalised email automation – Each email service was customised based on the client’s audience.
  • Segmentation & targeted messaging – We used advanced email automation to deliver the right message at the right time.
  • API integrations – We connected their email marketing platform with Shopify, Klaviyo, and OptinMonster to create seamless workflows.

2. Intuitive Email Design & Higher Deliverability

A great email campaign is useless if it doesn’t land in the inbox.

We worked on email deliverability strategies and intuitive email design to boost engagement.

  • Optimised email templates – Designed for better readability and conversions.
  • Spam filter best practices – Ensured emails reached the inbox, not the spam folder.
  • A/B testing for deliverability – We refined subject lines, CTAs, and email content to maximise performance.

3. Marketing Automation for Maximum Efficiency

Scaling email marketing services requires smart automation.

We implemented advanced email marketing automation that saved time while driving revenue.

  • Automated email workflows – Set up drip campaigns, abandoned cart emails, and follow-ups.
  • Behaviour-based email sequences – Personalised email marketing campaigns based on user actions.
  • Drag-and-drop email builder – Used intuitive tools to simplify campaign creation.

4. Data-Driven Email Marketing for Continuous Growth

We didn’t just send email campaigns—we constantly optimised them.

  • Analytics & insights dashboard – Tracked open rates, click rates, and conversions.
  • Iterative email marketing efforts – Tweaked subject lines, CTAs, and content based on performance.
  • Newsletter & email list management – Ensured clean email lists for better deliverability.

The Results

How White Label Email Marketing Transformed Their Business


By using my white-label email marketing solution, Underground Ecom saw massive improvements:

  • Client Retention for Over 2 Years – Brands we worked with stayed long-term, proving the power of a white label solution.
  • 50%+ Revenue Increase for Clients – One ecommerce brand generated $400K per month through email marketing efforts.
  • Above-Average Open & Click Rates – Clients consistently outperformed email marketing benchmarks.
  • Industry Recognition – Our marketing solutions were featured on Underground Ecom’s podcast and website.
White Label Email Marketing Results

Why Your Agency Needs White Label Email Marketing in 2025

This case study proves one thing: white-label email marketing is the key to scaling fast.

  • No need to build an in-house team – Save money and time while delivering top-tier results.
  • Customised branding – Your agency gets full credit for every email marketing campaign.
  • Marketing automation increases efficiency – Less manual work, more revenue.
  • Higher client retention – Delivering consistent results keeps clients longer.
  • Better profit margins – Offer white-label email marketing services at a fraction of the cost of in-house operations.

If your digital marketing agency wants to simplify its email marketing efforts and scale profitably, a white-label email marketing platform is your best bet.

How We Can Work Together

Your agency has huge growth potential. You just need the right white-label email marketing solution to make it happen.

Here’s how I can help:

  • Done-for-you email marketing – No hiring needed, just results.
  • Data-driven strategies – Get higher engagement and better ROI.
  • Automated email services – Scale effortlessly with powerful email automation.
  • Custom branding – A true white-label solution that keeps your agency front and centre.

Let’s chat! If you’re looking for a white-label email marketing provider that can help you simplify, automate, and scale, let’s connect.

Contact me today—let’s grow your agency together!

Client:
Underground Ecom
Geo Target:
International
Industry:
Ecommerce
Date:

23/07/2024

Category: